As of 2022, the six most popular search engines globally are Google, Bing, Baidu, Yahoo, Ask.com, and DuckDuckGo. Google is the most popular, with a market share of over 85.5%. Bing comes in second with a market share of about 7%. Baidu, Yahoo, and Ask.com have around 5% each, while DuckDuckGo has less than 1%.
It should come as no surprise that the Google search engine is the most popular search engine globally. The company has been dominating the market for many years now and shows no slowing down. According to Statistica, Google has a market share of over 85.5% as of 2022. This means that out of every 100 searches done online, almost 86 are done through Google.
The company has achieved this level of success thanks to its commitment to providing users with the best possible experience. Google’s search algorithm is constantly evolving, and it regularly adds new features such as voice search and image search. It also offers other services such as Gmail and Google Maps, increasing its popularity. Many people set it to the default search engine due to these features and high search engine market share.
Bing is the second most popular search engine globally, with a market share of about 7%. While this is a significant drop from Google’s 85.5%, it still represents a large portion of the market.
Bing was launched in 2009 by Microsoft as a rebranding of the company’s previous search engine, Live Search. Since then, it has made several improvements, such as adding new features and increasing the accuracy of its results. In recent years, Bing has also been integrated into Microsoft’s Edge browser and Cortana digital assistant, which has helped boost its popularity.
Baidu is the third most popular search engine globally, with a market share of less than 5%. The company is based in China and was founded in 2000. Baidu offers a range of services beyond searches, such as an encyclopedia, maps, and a news aggregator. It also has its web browser and mobile operating system.
Baidu’s popularity in China is partly because Google’s search engine is not used in the country. As a result, Baidu has a monopoly on the Chinese search market. The company has taken advantage of this position by investing heavily in research and development.
Yahoo is the fourth most popular search engine globally, with a market share of around 1.39%. The company was founded in 1994 and was once the best search engine in the US. However, its popularity has declined in recent years, due in part to the rise of Google.
Yahoo still has a significant user base and offers a range of services beyond searches, such as email, news, and finance. The company has also invested in artificial intelligence (AI) to improve its search results.
Ask.com is the fifth most popular search engine globally, with a market share of less than 1%. The company was initially launched as “Ask Jeeves” in 1996 and was later renamed “Ask.com” in 2006.
Ask.com is known for its focus on providing users with relevant and accurate results. The company uses a team of human editors to curate its results and artificial intelligence (AI). Ask.com also offers other services, such as a dictionary and a Q&A platform.
DuckDuckGo is the sixth most popular search engine globally, with a market share of less than 1%. The company was founded in 2008 to provide users with a more private search experience. Unlike other search engines, DuckDuckGo does not collect or share user data.
Despite its small market share, DuckDuckGo has been growing in popularity in recent years thanks to its commitment to privacy. In addition, the company has been investing in new features, such as a news aggregator and a mobile app.
Even though Google is the clear leader, it is important to remember that many other search engines are out there. So if you're not happy with Google for whatever reason, don't hesitate to try one of the others as an alternative search engine.